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Beko: Revolutionary Appliances

Posted on Sept 2nd, 2022


Beko has been in the US market for more than four years offering its innovative products to support customers’ wellbeing. If you haven’t seen Beko around much, you’re about to. It is currently the fastest growing brand in the European market and is destined to make itself a name in the US market as well. Read on to learn more about this brand.

A Little History

While Beko appliances are a new player in the American game of appliances, the brand has actually been around since the mid-1950s. Beko originates from a Turkish company called Arçelik which is one of the largest manufacturers of household appliances in Europe. In fact, Beko is currently ranked as the most popular brand across Western Europe with over 30 million appliances sold in the UK alone! The brand currently produces appliances designed for sustainability with features to compete against even high-end appliances. Beko offers every category of kitchen appliances, including refrigerators, ovens, ranges, dishwashers, and microwaves, and laundry appliances, including washes and dryers.

 

Beko’s Focus On Sustainability

Knowing today’s consumer is very aware of their carbon footprint and their impact on the environment, Beko has turned its focus to long-term sustainability. Through it’s innovative and sustainable initiatives, Beko has been able to deliver appliances that not only use less energy and water, but even have parts made from recycled plastics. For example, the RecycledTub found on select washers is produced from plastic bottles and the RecycledNet oven uses recycled fishing nets and industrial thread waste to reduce pollution while also protecting marine life.

Beko not only delivers a product its user can feel good about using every day, it also delivers a product it can feel good about producing. In 2020, the brand started making its production plant carbon neutral. Beko continually invests in renewable energy, energy efficiency, and finding new ways to transform plastic waste into high-performing parts.

 

Beko Gives Back To Communities

Another aspect that separates Beko from the rest is its initiative to give back to local communities. They have been partnering with Barnardo’s, a charity that has been creating safe environments for the disadvantaged in the UK, for over 7 years now. Beko has donated over 400 appliances, from dishwashers and refrigerators to cookers, as well as over 200k pounds to families and organizations. After reading a few recipient reviews, it’s easy to see just how big of an impact Beko has had on the same community that has supported them the most.

 

Delivering Luxury Features

Beko is able to offer appliances with high-end features but at better price points than comparable brands. Beko is known for its dishwashers, both silent and full of innovative technologies, including CornerIntense which moves the rotating wash arm to reach every corner. Its refrigerators feature NeoFrost technology which features 2 separate coolers so the refrigerator and freezer operate separately. Beko slide-in ranges feature continuous grates to cover the whole cooking surface to take full advantage of available space.

 

Shop Beko Appliances at Bray & Scarff Today! Visit your local Bray & Scarff to learn more about Beko and to see its line of beautiful appliances in person. Our appliance specialists are ready to help the moment you need it so you can learn more about appliances, schedule an appointment, or make a purchase once you are ready. Call, chat, shop online, or visit us today!

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